About | Online Marketing Academy
About

Education built on published research, not on a platform's marketing

Online Marketing Academy is the education arm of Revenue Experts. Everything taught here comes from the same method Revenue Experts uses in its published studies: the buyers' questions put to ChatGPT, Claude and Perplexity, every answer saved, every count checkable. That is why every check on this site ends with a number, and why nothing here needs a form.

The short version

One company, two doors

Revenue Experts, founded in 2023, is one of the two companies behind Context Studio, a joint project with Ollon that turns a company's own documents into approved records and answers a team can check against the source. It runs the AI citation audit and LLM Audit Pro, and it publishes citation research with a public method, RE-METH-AIV-003: how a study is designed, what is saved, how a citation is counted.

Online Marketing Academy, founded in 2024, is the education arm. It exists because the same questions kept coming up, and most of the answers available online were written by platform vendors with something to sell. The Academy publishes free checks, a weekly Lab and courses so that a team can measure its own AI visibility, read the evidence and make the fixes itself.

If you want to learn it and do it yourself, the Academy is the front door. If you want it measured and fixed for you, that is Revenue Experts, and the path there runs through the $55 report and the citation audit, not through a demo.

How we work

The standards behind everything published here

Vendor-neutral by structure, not by promise. No platform pays us to recommend it. A course can say "this tool is not worth buying", and a Lab can show you how to check a claim yourself before you pay anyone.
Taught from published research, not from summaries of other people's blog posts. The curriculum comes from our own studies: real buyer questions, saved AI answers, counts you can repeat. Client work stays under NDA and never becomes course material. The studies and the method are public.
No invented numbers. Every statistic we publish has a record behind it, and claims we cannot source are removed rather than rounded up. We hold our own pages to the standard our AI search visibility course teaches.
Honest about what is realistic today. Being read by an AI assistant and being named by it are two different results. No check on this site promises a citation or a ranking. We publish the caveats that un-sell, because the alternative is readers who leave when reality arrives.
Founders

The people behind it

Elizabeta Kuzevska

Co-Founder · Lead Instructor

More than twenty years in finance before digital marketing and AI, MBA. Leads the AEO and AI citation research at Revenue Experts: the published studies, the public method RE-METH-AIV-003 and the thirty checks behind LLM Audit Pro. Teaches every Academy course, writes every Lab and The Revenue Signal.

John Bush

CEO · Co-Founder

Leads strategic direction and technology innovation at Revenue Experts, and Context Studio, the joint project with Ollon. Runs the client conversations: the 20-minute call where he tells you whether a full audit is worth your money, and if it is not, says so.

Peter von Moltke

Co-Founder

Leads custom AI workflows and intelligent assistants at Revenue Experts, and the technical side of its implementations. Based in Dallas; the team works from Dallas, Skopje and Toronto.

Questions about the company

What is the relationship between Online Marketing Academy and Revenue Experts?

Two parts of the same company. Revenue Experts is one of the two companies behind Context Studio, runs the AI citation audit and LLM Audit Pro, and publishes citation research with a public method. Online Marketing Academy is its education arm: the free checks, the weekly Lab and the courses teach the same method.

Who teaches the courses?

Elizabeta Kuzevska, co-founder of Revenue Experts. More than twenty years in finance before digital marketing and AI, an MBA, and the published AEO and AI citation research behind every course and every Lab.

Why vendor-neutral?

Most free AI academies are run by platform vendors, so the curriculum sells the platform. Ours is built on published research with saved answers and a public method, so we can say when a tool is not worth buying, and you can check every claim yourself.

Do I need technical skills?

No. Every course and every Lab is written for marketers, executives and business professionals, with technical concepts explained in business terms. No coding anywhere.

Start anywhere

Check it, learn it, or have it measured

Run a free check, open the Lab, take a course, or book the call. All of them start without a form.

Free checks and worksheets Open the Lab Browse courses Book a call with John Bush, CEO