Your buyers ask ChatGPT before they ever call you. Do you know what it answers?
Online Marketing Academy is where executives find out, and where their teams learn to fix it. Free instruments and vendor-neutral courses on AI search visibility, context engineering, and sovereign AI, built from paid Revenue Experts client work. Own the capability instead of renting it.
Know where you stand before anyone sells you anything
Three free instruments, in order. Each one produces a number. Most leadership teams walk into AI budget conversations with none.
AI Readiness Score
The free 60-second check scores one URL against 36 published factors: your composite score, category breakdown, and your biggest problem area, named. The full page-by-page report is $29 per page, only if you want it.
Run the free check →AI ROI Scorecard
A short assessment showing where AI can produce measurable revenue impact in your business. Also your way into The Revenue Signal.
Get the scorecard →Sovereign AI Readiness Check
Twelve questions on data residency, regulation, sensitivity, and capacity. A directional answer to whether you should rent AI capability or own it.
Run the check →Then the endpoint: bring your numbers to a short call with John Bush, CEO. He'll tell you whether a full assessment is worth your money, and if it isn't, he'll tell you that too.
Book the call with JohnEverything on this page comes from paid client work
The instruments above and the courses below use the same methods Revenue Experts deploys in client engagements. Names stay confidential under NDA. The results don't.
The Verified Visibility Platform
When your numbers say something needs fixing, this is where that happens. Five ways to stop guessing about AI search. One place, one method: audit, advise, fix — and every answer traces back to a documented, verified measurement.
Sixty seconds from now you can know whether AI engines can even read your site. That's the first question, it's free to answer, and everything else follows from what the data says.
Explore the Verified Visibility PlatformYou won't take these courses. Your team will.
Prefer building the capability in-house to renting it? That's what the Academy is for. What you get as the executive: a team that can execute the roadmap in-house, on methods that came from paid client engagements rather than a platform's marketing department. The alternative is renting that capability from an agency, indefinitely. Every course is self-paced with lifetime access, and none requires coding.
Three tracks
From schema markup and crawler management to citation-ready content: how a brand becomes the answer AI engines give. For the team that owns your website and content.
Working with Claude, Perplexity, and AI agents at a professional level: context engineering, prompting frameworks, and agent design. For every knowledge worker you pay a subscription for.
Week-by-week marketing workflows, AI-assisted content production, and launch quality control. For the marketing lead who has the tools but not the system.
Executive briefing: Cloud RAG vs sovereign RAG
The vendor-neutral read on the decision that determines what you end up owning: where your AI lives. Definitions, tradeoffs, and the two claims this market gets wrong. Ten minutes, no signup.
Read the briefing →Elizabeta Kuzevska
Elizabeta Kuzevska, co-founder of Revenue Experts AI, teaches every course. She has 25+ years in digital marketing and finance, an MBA, and leads AEO strategy and AI visibility work for Revenue Experts clients. She also writes The AI Citation Report and The Revenue Signal.
Online Marketing Academy was founded in 2024 by Elizabeta Kuzevska, John Bush, and Peter von Moltke, the co-founders of Revenue Experts AI.
Questions people ask
I'm the executive. Why would I need courses?
You wouldn't, personally. The instruments on this page are for you: they produce the numbers for your next budget and board conversation. The courses are what you hand to your team, so the roadmap gets executed in-house instead of on an agency retainer. Companies that own the capability stop paying rent on it.
What is Online Marketing Academy?
Online Marketing Academy is the education division of Revenue Experts AI. It offers self-paced courses on AI search visibility (AEO), context engineering, prompt engineering, and AI-assisted marketing for B2B marketers and business professionals.
How is this different from free AI courses?
Free platform academies teach their own tools. Our courses come from client engagements: the same audits, schema work, and agent designs we bill for at Revenue Experts. You learn what practitioners actually deploy.
Do I need to know how to code?
No. Every course is written for marketers and business professionals. Technical concepts are explained in business terms with step-by-step instructions.
What if I want it done for me instead?
That's Revenue Experts, our implementation division. Start with the free AI visibility test, and if you'd rather have us fix what it finds, book a call at revenueexperts.ai.
How current is the material?
Courses are updated as AI platforms change, and enrolled students get lifetime access to updates.
Walk into your next AI budget conversation with a number
Most leadership teams can name their AI tools. Far fewer can name their AI results, and that gap is where budgets disappear. The Executive AI ROI Scorecard measures your company across the four areas where AI investment either compounds or leaks: investment and return, AI visibility, data readiness, and implementation. Twenty statements, five minutes, one number.
Sign up below and the scorecard PDF lands in your inbox in minutes. After that, The Revenue Signal: one short practical email a week from Elizabeta on what changed in AI search and what to do about it. No fluff, no pitch parade, unsubscribe anytime.