Tailored AI Training for Your Company | Online Marketing Academy
Tailored training · by Revenue Experts

AI training built for your company, from your own numbers

The courses teach the method to anyone. Tailored training applies it to your business: we start from your own scan, your own Lab worksheets and what ChatGPT, Claude and Perplexity say when asked your buyers' questions, and we train the people who own your website, your content and your AI tools to make the fixes and repeat the checks themselves. Online or on site, for one team or several.

Ask about tailored training Start with a free check first
The scene

Why generic AI training does not stick

Imagine a marketing team that sat through a day of AI training last spring. Good slides, a prompt cheat sheet, a certificate. Six months later the website still blocks two of the seven AI search crawlers, nobody has asked ChatGPT the question buyers ask, and the one person who understood structured data has left. Nothing in the training touched their site, their pages or their buyers.

Tailored training starts the other way round. Before the first session, we measure your company. In the sessions, every exercise runs on your own pages, your own buyer questions and your own saved answers. Your team leaves with its numbers written down, the fixes made or scheduled, and the habit of measuring again.
Who it is for

The people who own the website, the content and the AI tools

Marketing and content teams

The people who publish. They learn which of the 30 checks their pages fail, how to write content AI assistants can cite, and how to count whether the company is named, or only read.

Web and technical teams

The people who run the site. Crawler access, challenge pages, structured data, canonical addresses, response speed: the checks that decide whether an AI assistant can read a page at all.

Leaders who approve the work

The owner, CEO or head of marketing. A short session on what the numbers mean, what to ask for, and how to tell a measured result from a promise.

A fit for established B2B companies, roughly 50 to 1,000 staff, in the US, Canada, the UK and Europe, whose buyers research before they call. Not a fit for agencies wanting a white-label programme, or for AI software vendors.

How it works

Four steps, your numbers first

STEP 1 · BEFORE THE CALL

Run the free checks

The LLM Audit Pro scan on one page, Lab 1 on your robots.txt, and three questions from the prompt playbook put to ChatGPT, Claude and Perplexity. About an hour. You arrive with numbers.

STEP 2 · 20 MINUTES

Scope it with John

John Bush reads your numbers with you and scopes the training: which teams, which checks, how many sessions, online or on site. If training is not your right next step, he says so.

STEP 3 · THE SESSIONS

Train on your own pages

Live sessions built on your scan, your pages and your buyer questions. Every exercise ends with a worksheet your team keeps: a number, a fix, an owner, a date.

STEP 4 · AFTER

Measure again

A re-check of the same pages and the same questions after the fixes, with the saved answers side by side. The before and the after, in counts your CFO can read.

What we can train

Built from the Lab, the method and the courses

The modules below are the starting menu. The scope call picks the ones your numbers call for.

AI SEARCH VISIBILITY

Can AI read, trust and cite your site?

The 30 checks behind LLM Audit Pro, category by category, run on your own pages. Crawler access, buyer information, entity and trust, machine comprehension, technical delivery.

AI CITATION MEASUREMENT

What the assistants say about you

Writing your buyers' questions, running a fair test on ChatGPT, Claude and Perplexity, saving every answer, counting named and cited apart. The public method RE-METH-AIV-003, taught on your category.

CONTENT THAT GETS CITED

Pages AI assistants use as sources

What the saved answers show about the pages that get cited, and how to write, structure and source your own so they qualify. Your drafts, reviewed in the room.

WORKING WITH AI ASSISTANTS

Claude, Perplexity and agents at work

Context engineering and prompting for the knowledge workers you pay subscriptions for, with rules for sources, checking and what never goes into a public assistant.

YOUR OWN DOCUMENTS

Answers your team can check against the source

For companies whose questions are internal: how to test an AI assistant on your own documents, with an answer key and an accuracy score, before anyone trusts it.

THE LEADERSHIP HOUR

Reading the numbers

For the people who approve the budget: what each number means, what a good result looks like, what to ask an agency for, and how to tell a measurement from a promise.

What you leave with

Numbers, fixes and a habit

  • Your company's own worksheets, filled in and dated: the scan, the crawler check, the buyer questions, the counts.
  • A fix list for your pages, each fix tagged with an owner and a date, in the order that matters.
  • A team that can run every check again without us, and knows what a good result looks like.
  • The saved answers from before and after, so the result can be shown to anyone who asks where it came from.
  • Lifetime access to the matching Academy courses for every participant, so the method stays in the building when people move on.
What we do not promise

The honest limit

Nobody can promise what ChatGPT, Claude or Perplexity will say about your company. We do not promise citations, rankings or revenue. We promise what we deliver: your team leaves able to run every check, read the evidence, make the fixes and measure again, with the saved answers to show for it. Every number we teach has a record behind it, and so will yours.

Questions people ask

How is tailored training different from the courses?

The courses teach the method to anyone, self-paced. Tailored training applies it to one company: it starts from your own scan, worksheets and saved AI answers, and the sessions use your own pages, your own buyer questions and your own fixes.

What does it cost?

Scope and price are set on a call with John Bush, after we have seen your numbers. The call is free and takes about 20 minutes. If training is not the right next step for your company, he will say so.

Online or on site?

Either. Live online sessions for one team or several, or on site. The team works from Dallas, Skopje and Toronto.

How many people, and how long?

Decided on the scope call from your numbers and your teams. A single team and a single category of checks can be done in a short series of sessions; several teams and the full method take longer. The re-check after the fixes is part of every scope.

Do we need technical skills?

No. Every session is written for marketers, web teams and business professionals, with technical concepts explained in business terms and the exact steps shown on screen. Your technical team gets the technical checks in their own words.

Do you promise we will be cited?

No. See the honest limit above. We promise the deliverables: the worksheets, the fix list, a trained team and the saved answers before and after.

Start with your numbers

Run one free check, then bring the number to the call

Fifteen minutes on Lab 1 gives you the first number. Twenty minutes with John turns it into a scope. Neither asks for a form.

Ask about tailored training Run Lab 1 first